Wednesday, May 14, 2008

Classical Cyber Celebrity

While on a tour, you tend to get in touch with new people, and with some colleagues you finally have some time to finally discuss matters, which you hardly had any time for. A couple of days ago, next to enjoying French foods and wines - and performing music of course - we had several interesting discussions on music marketing and how internet facilities are insufficiently used. Obviously, my readers are familiar with my preferential view on computers. It was a great and pleasant surprise, that a colleague of mine shared many views and opinions, and some interesting issues were discussed. Unfortunately, there's always a balance (or maybe rather an imbalace) that of trying to catch up with all your calendar's appointments, that there would be hardly enough time to focus on internet-networking or presentations. Understandably, needless to say.

After returning to our own little vineyard city North of Bratislava, life began again picking up the usual routine, preparing again for the usual work-appointments, studying, preparing, planning, meeting people, etc., as I suddenly read this interesting article by Fiona Maddocks today in the London's Evening Standard: .... "A Diva for the 21 Century". A true opera soprano singer Daniella de Niese happens to be on the web - not just the usual personal website posted on the internet either by her agency or a fan-club, but having a real MySpace page. A sign that even classical music business is slowly but finally breaking through in the networking areas and forums of the internet. After all, music and culture business has always been a matter of who you know. Contacts are and will remain to be the first essential priority in this business.

MS



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